New Need to Impeach Ad Pressures Republicans Following the Launch of House Judiciary Committee Corruption Inquiry
Need To Impeach leader Tom Steyer calls committee’s move “a good day for the American people,” thanks Chairman Nadler
Ad Will Air in Colorado and Arizona, as well as Districts Held by Representatives Jim Jordan and Mark Meadows
SAN FRANCISCO, CA — Following the launch of the House Judiciary Committee’s inquiry into obstruction of justice and abuse of power by President Donald Trump, Need to Impeach is launching a new television ad tomorrow calling on Republicans to stand on the right side of history by holding the president accountable and putting country over party.
The new ad comes two days after House Judiciary Committee Chair Jerry Nadler sent a blizzard of letters demanding documents related to “allegations of obstruction of justice, public corruption, and other abuses of power” by Trump. These categories of offenses have all been previously cited by experts as impeachable. The committee’s document request also follows polling that shows two-thirds of American voters, including a third of Republicans, back the impeachment and removal of Trump if he obstructed justice.
The 30-second ad — the first Need to Impeach ad targeting Republican leadership on impeachment — will air in districts held by Representatives Jim Jordan (OH-04) and Mark Meadows (NC-11), who last week challenged Michael Cohen’s testimony before the House Committee on Oversight and Reform, questioned Committee Chair Elijah Cummings for bringing the hearing forward, and defended Trump. The ad, which will also air in Arizona and Colorado, says: “When the history of the Trump presidency is written, members of Congress will be sorted into two categories. The ones who let politics scare them out of holding Trump accountable and those who had the courage to stand up and defend our Democracy. Republicans in Congress should support impeachment hearings to uncover the truth. But first they have a choice to make: Which side of history do they want to be on?”
“The House Judiciary Committee’s action made Monday a good day for the American people, who have been raising their voices in greater and greater numbers to support impeachment hearings,” said Tom Steyer, founder of Need to Impeach, which has grown to 7.5 million supporters and is the largest grassroots group in the country calling for Trump’s impeachment. “If Republicans want to be on the right side of history, they must look beyond the cynical calculus of party politics and do the right thing by holding this lawless president accountable. History will judge whether the GOP is seen as the party that sold its principles to protect a corrupt, criminal president, or the party that put country first, did the right thing and supported the impeachment process.”
The ad, which has an initial five-figure ad buy, but could increase to seven figures over the next few weeks, is part of Need to Impeach’s Project Accountability campaign. Project Accountability was launched in January to mobilize impeachment supporters in key districts, and includes a comprehensive media campaign consisting of TV, digital, direct mail, and town halls. As part of Project Accountability, Need to Impeach supporters have made thousands of calls, and sent tens of thousands of emails and petitions in support of impeachment to Democratic House Chairs Nadler (NY-10), Richard Neal (MA-01), and Elijah Cummings (MD-07).
Steyer launched Need to Impeach on October 20, 2017, with an initial $40 million investment to raise the voices of people across the country who were angered by Trump’s presidency and policies. Earlier this year, Steyer committed an additional $40 million in 2019 toward impeaching Trump.